Video Embedding Recommendations
Embedding video content right into your website is the most effective method to get 24/7 answers to your students quickly and efficiently. In this document, you will find recommendations of content in your video portal that you can embed in your existing web pages.
How to Embed
Embedding videos is easy:
Log in to your Ocelot Admin Portal.
If you are also subscribed to the chatbot and find yourself in that admin environment, toggle over to the video admin by clicking on your institution’s name at the top of the navigation pane, which is accessible from the top-left corner icon.
Using the navigation pane, which is accessible from the top-left corner icon, navigate to the Embed section. Follow the built-in process to find the recommended video/playlist and copy the applicable embed code.
Through your web management system, paste the code into the applicable web page.
Top Recommendations
The following recommendations are the top ways to effectively increase the visibility of the content in your video portal and thus immediately maximize its value. Videos can be embedded either as ‘Responsive’ (mobile-friendly) or in various fixed sizes. You can also use a thumbnail that uses a pop-up window, which can be a great space-saver on your web page.
Financial Aid Homepage
Consider adding a graphic linked to your video portal. Keep the graphic available as the viewer visits different pages so that answers are always just one click away. Choose from our available graphics, which include the examples below. Graphics can be customized with your school’s colors upon request:
On the Financial Aid Homepage page, add the FAFSA Simplification playlist on this page.
Another option is to add the Applying for Financial Aid playlist on this page.
Financial Aid Policies
On the Financial Aid Policies or Satisfactory Academic Progress page, you could add the What does SAP stand for? video in the Financial Aid Basics playlist.
Grants
On the Grants page, consider adding the Grant Programs playlist on this page.
Loans
On the loans page, you could add the Loan Overview playlist.
Scholarships
On the Scholarships page, consider adding the Scholarships playlist on this page.
Work Study
On the Work Study page, consider adding the Federal Work-Study Student Basics playlist.
Applying for Financial Aid
On the Applying for Financial Aid page, consider adding the 2024-25 FAFSA Tutorial playlist.
VA Benefits
On the Veterans Education Benefits page, consider adding the Post 9/11 GI Bill ® - Benefits and/or the Veterans - Montgomery GI Bill ® (MGIB) & Other VA Educational Benefit Programs video.
Financial Literacy
On the Financial Literacy Homepage, consider adding the Budgeting playlist.
Need More Ideas?
As you consider where to add features and how to prioritize the additions, we encourage you to consider the following:
Draw inspiration from themes you see in frequently asked questions from your students and parents. Embed videos on your main web pages that address these concerns.
Ensure that the video portal is consistently represented across your website, even if it’s simply through a graphic linked to your portal. The more visual it is for students, the more they will come to trust the resource as a way to get questions answered.
Check out examples of video implementations and promotions from some other schools:
Implementation:
Embedded videos: Santa Fe College
Embedded playlists: Glenville State University
Embedded portal: CSUN
Embedded thumbnails: College of the Desert
Promotions:
Social Media: University of Michigan
Custom Welcome Video: UCLA
Additional Promotional Ideas
Add a graphic to your email signature or next to your social media icons. Choose from our available graphics, which can be customized with your school’s colors upon request.
Pass along our social media calendar to your social media coordinator so that your students see the videos on your social media channels.
Check out our Promotional Recommendations handout for additional ideas.
Questions and Feedback
Don’t hesitate to contact your Client Success Manager with any questions or feedback!
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